89. Where appropriate and on a case-by-case analysis, reference to existing players and potential …

Where appropriate and on a case-by-case analysis, reference to existing players and potential competitors could include, in addition to incumbent financial institutions, global technology companies expanding into financial services. Such an analysis should also be conducted in coordination with the review of the target market, including the impact of such competitors on the applicant credit institution, for instance on direct consumer marketing.

7.2.4 Key internal factors

1. Overview

1.1 References

1.2 Identified Requirements

1.3 Related Standards

2. Identified Requirements

3. Related Standards

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